San Diego, CA vs Modesto, CA

Cost of Living Comparison — 2026

Renters in Modesto, CA spend a smaller share of their income on housing. Median household income is 25% higher in San Diego, CA. Home prices in San Diego, CA run 51% higher. San Diego, CA has the lower unemployment rate.

$104,321
Income in San Diego
$77,899
Income in Modesto
$2,223
Rent in San Diego
$1,609
Rent in Modesto

Detailed Comparison

Metric
San Diego, CA
Modesto, CA
Difference
Median Household Income
$104,321
$77,899
25% lower
Median Home Value
$848,500
$415,600
51% less
Median Monthly Rent
$2,223
$1,609
28% less
Median Monthly Housing Costs
$2,308
$1,613
30% less
Unemployment Rate
5.6%
7.3%
30% more
Population
1,385,061
218,614

Housing Costs and Affordability

A common benchmark is spending no more than 30% of gross income on housing. In San Diego, CA, renters allocate roughly 25.6% of median household income to rent (within that threshold). In Modesto, CA, the figure is 24.8% , making Modesto, CA the easier city for renters on a budget.

For prospective homebuyers, the price-to-income ratio tells you how many years of gross income it takes to match the median home price. In San Diego, CA, that ratio is 8.1x. Homes cost 8.1 times the median annual income. In Modesto, CA, it's 5.3x. Homeownership is relatively more accessible in Modesto, CA.

Monthly housing costs (rent plus utilities) average $2,308 in San Diego and $1,613 in Modesto. These figures include renters paying utilities separately from rent.

Income and Labor Market

Median household income in San Diego, CA is $104,321; in Modesto, CA it is $77,899. That's a $26,422 gap, but income alone doesn't tell the full story without accounting for local costs.

Unemployment stands at 5.6% in San Diego and 7.3% in Modesto. Labor force participation (the share of the population working or actively job-seeking) is 57.0% in San Diego versus 47.2% in Modesto.

Population

San Diego, CA has a population of 1,385,061, making it the larger of the two cities. Modesto, CA has 218,614 residents. City size affects everything from transit options and job market depth to cost pressures. Larger metros typically see higher housing demand.

Data Sources

All data is from the US Census Bureau American Community Survey 5-Year Estimates. Income, housing, and employment figures represent the most recent available estimates. Data is refreshed as new Census releases become available.

Verify this data at data.census.gov