Cost of Living in Appleton, WI

Population: 74,873 • 2026 Data

$77,450
Median Household Income
+0% vs national
$957
Median Monthly Rent
-29% vs national
$211,500
Median Home Value
-38% vs national
3.9%
Unemployment Rate

Housing in Appleton

The median home value in Appleton, WI is $211,500. Monthly rent for a typical unit averages $957, while total monthly housing costs (including utilities and insurance) average $1,100.

Rent-to-income ratio: 14.8%. This is within the recommended 30% threshold, suggesting housing is relatively affordable for median-income earners.

Income and Employment

The median household income in Appleton, WI is $77,450. The unemployment rate stands at 3.9%, with a labor force of 41,681 people.

Data Sources

All data from the US Census Bureau American Community Survey 5-Year Estimates. National median figures used for comparison context.

Verify at data.census.gov